Chomps, a meat stick brand, also ranked on Instacart’s list of fastest-growing brands in 2023. McKinsey reports the top two areas of consumer spending in this sector are appearance and health. Bloomberg’s stats predict the overall pet food market will surge ahead 52% in the next five years to land at a value of $135 billion. According to Bloomberg Intelligence, the pet care Accounting Periods and Methods industry was valued at $320 billion in 2023 and could grow to nearly $500 billion by 2030. Although the brand began offering its non-dairy milk in the chilled case, they have recently switched strategies and are moving to the shelf-stable milk space. They say 40.6% of all American households purchased plant-based milk in 2023.

Top Packaged Foods Companies from the United States as of Jan. 01, 2025

The food and beverage sector covers a wide range of consumer packaged goods that touch every part of our daily lives. This category is the largest within the CPG space, featuring everything from fresh vegetables and dairy products to a wide selection of snacks, including non-perishable items like sauces and canned foods. These CPG brands capitalize on trends like health and wellness, sustainability, and digital cpg accounting marketing to fuel their rise.

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• Consumer packaged goods often fit into the convenience goods category, primarily because of their widespread availability, which aims to simplify consumers’ lives.
• Many brands are also shifting to direct-to-consumer sales, using social media to connect with shoppers, and relying on data to better understand what customers want.
• In addition, the company grew nearly 400% in 2022 and surpassed $100 million in revenue.
• The company reported revenues of $43,004 million for the fiscal year ended December 2022 (FY2022), an increase of 11.3% over FY2021.
• These initiatives not only captivate consumers but also encourage them to become brand advocates.
• These CPG brands capitalize on trends like health and wellness, sustainability, and digital marketing to fuel their rise.

In summary, the top CPG companies highlighted in this article have demonstrated resilience, adaptability, and a strong commitment to meeting consumer needs. Their ongoing efforts in sustainability, innovation, and digital transformation will likely shape the future of the industry, ensuring they remain at the Catch Up Bookkeeping forefront of the global market. Diageo is a global leader in alcoholic beverages, with a diverse portfolio including brands like Johnnie Walker, Guinness, and Smirnoff. Unilever is a multinational corporation offering products in the nutrition, hygiene, and personal care sectors.

What trends are shaping CPG brands in 2025?

A prime example is the commitment to sustainable packaging for their product lines. By prioritizing eco-friendly materials and production processes, these firms aim to reduce their environmental footprint and contribute positively to global sustainability goals. Moreover, CPG companies are adopting holistic sustainability initiatives that extend beyond packaging.

• The number of companies investing in retail media networks has grown quickly over the past four years.
• In 88 percent of categories, private-label products that made them seized more than their expected share of growth.
• Especially in fast fashion subsegments, quick inventory turnover and trend-driven collections encourage recurrent purchases and continuous consumer demand much like other CPG categories.
• Seasonal items require temporary outlet expansion and storage flexibility while exclusive products for wholesalers necessitate tailored inventory allocation.
• Unilever’s strategy focuses on sustainable living, reducing environmental impact, and enhancing social value.

• Current CPG trends highlight industry shifts towards technology and personalization, emphasizing how CPG companies are adapting to consumer preferences through innovative practices.
• The CPG industry is a major economic force, with a significant presence in both traditional retail and ecommerce channels.
• With over $2 trillion in annual US sales, CPG positively impacts employment at multiple levels.
• And in 2024, over half of retailers expected private labels to be their primary growth driver, indicating a continued uptick in growth.
• Brands implement eco-friendly changes like plant-based detergents, recycled packaging, and refill systems.
• Toothpaste, deodorant, and shampoo are everyday items; hence, popular in the CPG industry.

Some CPG brands are now more transparent about where they source their products from. This applies to food and clothing in particular and results from consumer demand. Brands selling CPG now use data and analytics to create personalized ads that target consumers. A McKinsey report found that data-driven marketing in this arena can drive sales growth by 3-5% and boost marketing efficiency by 10-20%. For this reason, CPG is an attractive option to businesses willing to vie for consumer attention using marketing strategies to convince shoppers their consumer packaged goods are the best.

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In 2025, North America’s CPG market is projected to reach approximately $1.5 trillion in output value. Shifts in demographics, shopping behavior, and digital engagement will redefine how brands grow and compete. Consumer packaged goods (CPG) are nondurable products people purchase and consume quickly. You can typically find CPG goods in grocery stores, pharmacies, and convenience stores. Think about the last time you bought toothpaste, chips, or laundry detergent. Chances are, you didn’t think twice about stocking up on your favorite brands.